Gopay

A digital payment platform in Indonesia.

A work-in-progress of applying a product thinking to a fresh app.

Overview

GoPay is a digital payment platform in Indonesia that is part of Gojek's super app offering. It is an all-in-one digital payment platform that allows users to safely make cashless and cardless payments for everyday usage


As they launched a new standalone app, this is a fresh opportunity for me to apply the product thinking skills. I'm still working on this case study but I will be sharing the update regularly.

Aug 8, 2023

Start the brief

Gopay is a fresh product, there should be lots of room for improvements.

First thing first is to setup the brief page, making sure we know where to go and where to align with in every process.

All of this to make sure that we’re working on the right things and get them done in a right way.